Etude House Summer 2013 Bling in The Sea Series

I’m not done getting blinded by the Pre-Summer 2013 Color POP… and Etude House has launched yet another theme… boy… this Korean brand is definitely ambitious!

This time, it is fresh, light, almost mermaid-y Bling in the Sea. Don’t ask me what does it mean…

The collection includes brightening loose powder to give that fresh glow called Bling Beam Trans Powder. Comes in Pink beam and Apricot beam:

Bling in the sea nail polishes… look at those wonderful glitters!

Proof 10 Auto Pencils. Just what every mermaid need… no sharpening needed.

Yet another set of Color POP Shine tint… this time pink themed… (may be this is not part of the Bling in the sea series…)

Proof 10 Bling Eye Stick. Designed for under the eye liner…not eye shadows… but I’m gonna use it as eye shadow (okay, I’m deviating here….) the transparent glitter is supposed to make your eyes more mysterious… hmmm… (review of Bling Eye Stick here)

Moving on… Proof 10 Color Eye Stick. Now, this one is supposed to be used as eye shadow to deliver vivid color.

And of course, being Korean they have to have this: Sun BB Cream SPF50+/PA+++ with pearls to give long lasting radiance.

Etude also released Shine & long sharp liner eye pencil series.

Im eyeing on the pink tints, bling eye colors and the polishes! What about you?

(pictures from etude.co.kr)