Thursday, May 23, 2013

Etude House Pre Summer 2013 Collection Color Pop

Whoa Etude! Really...nothing can stop this Korean company from churning cute and even cuter make up collections. This time, they just launched their Pre Summer Collection : Color Pop! Move over sweet tooth... color pop is now!

The promo images really evoke that pop art feeling... colorful and vibrant, bold and brave with a dash of psychedelic vibe thrown in! comic books! pow! WOW!

The collections includes neutral set of eyeliners, more vibrant eye liners titled Dreamy Show Creamy Pencils:...

Multiple hues of greens and blues in form of nail polishes...


These line up of Color Pop Shiny Stain reminds me of YSL's Glossy Stain and L'oreal's. Brighter version of Glossy Stains, anyone?

Of course, Etude House's release wont be complete without the inclusion of Dear My Lips Talk... Look...the ribbon is orange too!

What else do you need for summer? Colorful eyes, check... Coral-Mandarin-Orange lips, check... Sea-hued nails, check... 

I am so curious to try their Color Pop Shiny Stain and those colorful Dreamy Show Creamy Pencils too! What about you?

(pictures from

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